The Editor
About Mrs Check-In
A woman of taste, a notebook, and a standing question at every reception desk: would we be happy to bring the children here?
Mrs Check-In began the way most good things do — out of frustration. After years in fashion and interiors, and then several more travelling as a parent, our editor found that the two halves of her life refused to meet. The hotels she loved for their design seemed to wish her children elsewhere; the hotels that wanted her children were a visual surrender. There was no guide written by someone who refused to choose. So she wrote one.
Her eye was trained on proportion, materials, and light long before it was trained on cots and connecting doors. That background — in fashion houses, on interiors shoots, in the company of architects and chefs — is exactly what the brand brings to a hotel room: the ability to tell a considered space from a merely expensive one, and to know whether a family can actually live in it.
Today, Mrs Check-In is a small editorial studio with a single mission: to curate the world's most beautiful family stays, and to score them honestly, so that design-loving families can book on trust rather than hope.
What We Do
Working with hotels, destinations & brands
Beyond the editorial guide, Mrs Check-In partners with the industry on a small number of carefully chosen projects each year.
Editorial features
In-depth, photographed features on hotels and destinations, written in the Mrs Check-In voice and held to its standards.
Family Index assessments
A formal, on-site assessment against the seven Index criteria, with a confidential report and the right to display the seal.
Awards & campaigns
Consideration for the annual Awards, plus creative direction on family-focused campaigns that need genuine taste.
Work With Us
Tell us about your hotel
Whether you'd like to be considered for the edit, request a Family Index assessment, or discuss a feature or campaign, write to us using the form — or email directly. We read everything, and reply to the projects we can do justice.
Good To Know
A few honest clarifications
- Do you handle bookings?
- No. Mrs Check-In advises families and points to external booking partners, but is not a travel agency and never processes payments or reservations directly.
- Can a hotel pay to be on the Index?
- No. Placement and scores are editorial. Hotels may commission a formal assessment, but a fee buys the assessment — never the score.
- How are hotels chosen for the edit?
- By the editor, on the basis of design, family usability, and a genuine stay. We add only a small number each season, and decline far more than we accept.
- Are the hotels and awards on this site real?
- The names shown here are illustrative placeholders for the brand's launch. The framework, criteria, and voice, however, are exactly as they will be applied.